This is How to Make Really Random Use of 3D Printing

Sometimes it’s not just a good idea, it’s also the execution that makes for a truly engaging campaign. belVita may just be a breakfast biscuit, but the people behind their marketing combined a social media campaign with a slightly nonsensical twist, 3D-printing, and a real-life brand experience. Well done, or as the digitalbuzz blog says: “a little random, a little refreshing.”